Curiosity and care
Personally, I’m as curious as they come. I approach my projects with creativity, grit, and humility. I bring out the best in people. I am generous. I like humans. I’m at my best working on curious, collaborative teams that aren’t afraid of big ideas.
My background includes hospitality and nonprofit PR, SaaS marketing, and community-focused campaigns, always with a focus on connecting brand strategy to real-world impact. I care about supporting organizations that champion sustainable food systems and increase equity for Black communities, people of color, women, LGBTQ+ people, and intersections thereof.
Professionally, I specialize in data-driven marketing and creative direction that increases engagement and delivers measurable results. My work spans SaaS customer marketing, product launches, and install base communications, as well as creative strategy for small businesses and independent brands. I’m skilled at translating complex ideas into clear, compelling stories.
When I choose a project, I give it my full attention, creativity, and skill. You can find me taking photos of nostalgic moments, putting together free community dinners, or reading through my book lists.
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